Market studies for site selection

A finished market study in two minutes.

Enter any US street address. MarketStudyBuddy generates a site selection market study with trade-area demographics, daytime population, drive-time access, nearby businesses, and a screening index. No separate data subscription is required.

The production MarketStudyBuddy app showing a completed Houston study with drive-time and radius trade areas, neighborhood income shading, nearby businesses, a screening score, and report metrics.

How do you create a market study with MarketStudyBuddy?

Search an address or click the map for a quick read of the surrounding population. Run the full study when the site is ready for closer review.

The MarketStudyBuddy workspace with four saved studies ranked on the left, site pins on the map, and a project overview on the right.
Saved studies on the left, the map in the middle, the readout on the right.

What does a MarketStudyBuddy market study include?

The first page summarizes the market and screening result. The pages that follow show the figures, maps, sources, and scope behind that assessment.

Cover page of a completed MarketStudyBuddy market study for a Houston address.

Complete sample

Read the full fourteen-page study.

Review the summary, maps, figures, sources, and scope from one completed MarketStudyBuddy run.

View the full sample report

How does MarketStudyBuddy compare candidate sites?

Each site is scored for the business format under review. Every part of the score cites the figure used, giving a committee a clear basis for comparison.

66.3/ 100

Solid market profile

for general retail at 2211 Westheimer Rd, Houston, TX 77098

  • Market size77.4

    205,953 residents and 109,850 households within 3 miles.

  • Spending power74.5

    Median household income of $116,743 against a national $80,734.

  • Access & reach81.0

    940,712 residents inside the 15-minute drive-time area.

  • Profile fit100.0

    78.2% hold a bachelor's degree; median age 34.9.

  • Competitive headroom10.0

    1,992 businesses already trading within 3 miles.

The index ranks how well a market suits the format being sited. It is not a prediction of sales, and each part of it names the figure it was read from.

Can MarketStudyBuddy use your firm's branding?

Yes. Set your logo, company name, and colour once. They appear on every study and on share links that clients can open without an account.

The MarketStudyBuddy branding settings with controls for a company name, logo, brand color, and a live report-cover preview.
Set the report identity once and preview it before the next study runs.

Do you need to bring your own data?

No. MarketStudyBuddy gathers the included public data for each study and keeps the source details attached. There is no separate data subscription to buy or connect.

  • Evidence includedResident, worker, drive-time, and nearby-business evidence is gathered for each study.
  • Sources stay attachedThe report records the source, vintage, geography, and retrieval details behind its figures.
  • Any US street addressCoverage extends across every state and does not depend on whether a property is listed.
  • Files you can inspectThe report, slides, workbook, tables, and map files are included with the completed study.

What else should you know about MarketStudyBuddy?

Is a two-minute study really worth showing a client?

Yes. In two minutes, MarketStudyBuddy assembles a trade-area study with figures, maps, nearby business counts, and a written market assessment. The report is formatted for client review.

Does the score predict sales?

No. It ranks how well a market suits the format being sited. Use it to sort candidate sites before visiting them and completing further due diligence.

Do you offer an enterprise version?

Yes. Larger organizations can arrange an organization-wide subscription and a customized deployment for their brokers, agents, and representatives, including deployment in their own cloud, infrastructure, or on-premises environment.

Does MarketStudyBuddy work outside the United States?

No. Coverage includes street addresses in every US state.

Read more about what is in the report andwho MarketStudyBuddy is for.

Start your next market study with MarketStudyBuddy.

Create your account, enter any US street address, and build the finished report in two minutes.